Drive Long-Term Sales & Grow Market Share in Major Retail
SALES
MOMENTUM
STRATEGY
your pathway to major retail success // your pathway to major retail success // your pathway to major retail success // your pathway to major retail success // your pathway to major retail success //your pathway to major retail success // your pathway to major retail success // your pathway to major retail success // your pathway to major retail success // your pathway to major retail success //
You’ve secured your listing with large Grocery Multiples, domestic and/or international.
Your product is on shelf, your margins are protected, and you’ve proven you belong in major retail.
But now you’re facing a new challenge.
How do you turn trial into loyalty?
How do you ensure shoppers don’t just buy once, but keep coming back?
How do you build repeat purchase behaviour that turns a listing into long-term market share?
You refuse to let your listing stagnate.
You refuse to rely solely on promotional cycles.
And you refuse to leave customer loyalty to chance when there’s a strategic, repeatable way to build it.
Sales Momentum Strategy is your pathway to sustainable sales growth.
Turn first-time buyers into loyal customers by driving unit volume, basket value, and purchase frequency through strategic consumption occasions.
Who this is for
This is for you if:
You’ve successfully launched into major retail and you’re ready to build long-term sales momentum beyond the initial listing
You understand that getting on shelf is just the beginning
You’re done relying on price promotions as your only lever and want to protect your margins
You want to use data strategically to understand shopper behaviour and purchase patterns
You want to create occasion-based experiences that give customers compelling reasons to buy more, for more, more often
You’re committed to building a brand customers love, not just one they occasionally buy.
What you will build
RETAIL IS DETAIL
Know your customer. Track your performance. Lead with insight.
• Identify your biggest sales opportunities by analysing velocity, repeat purchase rates, and loyalty drivers
• Understand shopper purchase patterns to focus effort where it delivers maximum ROI
• Track the metrics that matter to prove what’s working and justify investment in growth strategies
RETAIL IS DETAIL
Buy More, For More, More Often Strategy
Master the three levers that drive sustainable sales growth.
• Increase unit volume by encouraging larger pack sizes and multi-buy behaviour
• Grow basket value through premium variants and complementary purchases
• Drive purchase frequency by mapping consumption occasions and connecting your product to everyday moments
Buy More, For More, More Often Strategy
Promotional Strategy & Sustainable Growth
Maximise effectiveness. Build momentum without margin erosion.
• Learn which Below-the-Line strategies drive volume without destroying margins
• Reduce reliance on constant discounting through strategic consumption occasion campaigns
• Build a promotional calendar that drives consistent growth, not short-term spikes
Promotional Strategy & Sustainable Growth
You’ll move beyond the listing win to build the kind of repeat purchase behaviour that creates genuine market share.
You’ll understand what drives loyalty, how customers actually use your product, and how to grow sustainably without relying on price-led promotions.
Your brand won’t just be on shelf — it will stay there, grow the category, and be chosen again and again.
The Transformation
Everything that's included:
2-hour in-person Range Review and Onboarding Assessment (location dependent)
12 x 60-minute strategic coaching sessions over six months
Ongoing email support between sessions
Sales performance analysis frameworks
Buy More, For More, More Often strategic models
Promotional strategy and consumption occasion planning tools
Access to templates, resources, and retail best practice frameworks
YOUR TIME IS NOW
The Investment
Can't pay in full? No worries. Choose our split payment option for flexible installments.
Invest in your success today. Pay in full and save 10%.
This is a strategic, results focused programme for FMCG brands ready to turn their major
retail listing into sustainable sales growth and customer loyalty. Investment includes all
deliverables, frameworks, and direct access to expert guidance over six months.
your pathway to major retail success // your pathway to major retail success // your pathway to major retail success // your pathway to major retail success // your pathway to major retail success //your pathway to major retail success // your pathway to major retail success // your pathway to major retail success // your pathway to major retail success // your pathway to major retail success //
